Blog

Website Development

How to Make a Personal Website: The Startup’s Guide

In today’s digital-first world, having a strong online presence is essential for startups. Your website is more than just a space to showcase your services; it’s your brand’s digital storefront, the hub of your operations, and a key tool for converting visitors into loyal customers. With Machinence, creating a professional, high-performing website has never been […]

• 6 Jan 2025
• Dina Obita
• 0

AI

A Complete Guide to Artificial intelligence for Small Business

Artificial Intelligence (AI) is revolutionising industries worldwide, and small businesses are no exception. However, AI can often feel overwhelming, with terms like machine learning, deep learning, and neural networks appearing everywhere. Let’s simplify this and explain how AI can help your small business thrive. What is AI? At its heart, Artificial Intelligence refers to machines […]

• 18 Dec 2024
• Dina Obita
• 0

Business Strategy Freelancing

How to Find Freelancer Jobs Consistently

As a business owner that occasionally hires freelancers, I’ve had the privilege of working with some truly talented professionals. But I’ve also seen the struggle that many freelancers face—putting their best foot forward time and time again, only to lose out on gigs due to intense competition. It’s a reality that weighs heavy on my […]

• 2 Dec 2024
• Dina Obita
• 0

AI Digital Marketing SEO

What is Search Generative Experience (SGE)?

Google’s Search Generative Experience (SGE) is transforming search with AI-driven, interactive results. In this blog, we explore what SGE is, how it differs from traditional search, and its impact on SEO. Whether you’re a marketer, content creator, or curious user, this guide will help you understand and adapt to the future of search with Google SGE.

• 12 Nov 2024
• Dina Obita
• 0

Digital Marketing SEO

What The Hell Is AEO?

Is this the next level of online visibility for small businesses. As a small business owner, you know that online visibility can make all the difference. But the digital landscape is changing, and with it, new strategies like Answer Engine Optimisation (AEO) have emerged to help businesses reach customers more effectively than ever before. So, […]

• 4 Nov 2024
• Dina Obita
• 0

Digital Marketing Website Development

The Shocking Truth About Websites

In the vast digital ocean of the internet, where over 1 billion websites supposedly float, a curious fact emerges: only about 200 million of these digital islands are actually active. AND LESS THAN 1% OF THOSE ARE EFFECTIVE. This leaves us with a staggering number of websites that are, for all intents and purposes, Pointless! […]

• 3 Nov 2024
• Dina Obita
• 0

Digital Marketing Website Development

10 Signs You Need a New Website

10 Signs You Need a New Website – And How AI Can Take It to the Next Level Your website is like your digital shop window, and let’s face it, if it’s looking a bit tired, outdated, or clunky, it’s probably time for an upgrade. In today’s fast-paced, tech-driven world, your website needs to keep […]

• 29 Oct 2024
• Dina Obita
• 0

Digital Marketing Pinterest

How to Get 1 Million Monthly Views on Pinterest

Are you struggling to grow your Pinterest account? Wondering how to reach that coveted one million monthly views? You’re not alone! Many people find themselves in the same boat, feeling stuck or overwhelmed. But don’t worry, I’ve got you covered with some actionable strategies that can help you break through those barriers and achieve your […]

• 12 Oct 2024
• Dina Obita
• 0

Business Strategy

50 Business Ideas to Start on a Limited Budget in 2024/2025

Are you dreaming of becoming an entrepreneur but worried about the financial barriers? The good news is that in today’s digital age, there are countless business opportunities that require minimal upfront investment. In this blog, we will explore 50 business ideas that you can start with less than $100 in 2024. With dedication, creativity, and […]

• 30 Sep 2024
• Dina Obita
• 0